La Frutera started in 2005 in the town of Lajas, later a second store was opened inMayagüez. Initially the stores sold only fresh fruits and vegetables. The bussiness concept was modified to add the elaboration of fresh fruit frappes. In 2009, the fresh fruits and vegetable part of the bussiness was concluded, only leaving the elaboration of fresh fruit frappes. Our first frappe store opend in Yauco Plaza shopping center.
Our unique recipe is made with fresh fruits of the highest quality. Most fruits are grown in our own farms like the pineapple, watermelon, papaya and plantain. Other fruits are sourced from local farmers like mango, baba and sugar cane. The fruit is peeled and dices daily at our stores to maintain freshness and our high quality standard. Each frappe is prepared fresh, with the unique combination of fruits each customer wants.
Our goal is to help promote fresh fruits locally grown and to highlight the importance of eating fresh and healthy foods to out customers.
Our concept is to bring to the public a healthy, natutral product of the highest quality at a low price.